Brand Amplifier.
Marketing Strategist.
Organizational Leader.

APRIL D. NORRIS • MARKETING DIRECTOR

ABOUT MY WORK

About.

INSPIRED TO CHANGE THE STATUS QUO.

A proven track record of delivering transformative marketing strategies with impactful digital and visual storytelling.

With over 20 years of experience delivering high-impact marketing strategies, I have developed and executed transformational brand, advertising, marketing, and dynamic web, digital, and social media strategies, leading organizations in the Media, Tech, Agriculture, Financial Services, Healthcare, Higher Education, Research and Non-Profit sectors to marketing success and driving accelerated growth.

Areas of expertise include strategic marketing communications planning across external and internal audiences. I also have extensive experience collaborating with senior leaders to develop and drive marketing and communications plans to enhance organizational visibility and reputation.

Work

Work.

EXPERIENCE MATTERS.

Highly skilled at leveraging a blend of strategic marketing and communications expertise that fosters growth and presence of organizations in saturated markets.
01. DIGITAL & WEB.
As a T-Shaped marketer and leader with profound depth and breadth of knowledge across digital tactics – I possess deep expertise and experience in driving transformative impact across highly matrixed organizations.
02. BRANDING.
As an ROI-Driven leader, I have propelled the evolution of brands through innovative strategies and the ability to challenge the status quo and facilitate change.
03. MARKETING.
I’ve been instrumental in driving transformative change and impactful results across domestic and global markets throughout my career, including creating a Marketing Hub of Excellence in my current role as Director of Marketing Strategy.
Skills

Skills.

RESULTS DRIVEN.

My past positions have taught me many impactful skills, ranging from social media and email marketing automation to client engagement and brand management. As a result, I thrive in marketing’s creative yet analytical opportunities. The skills noted below are not an exhaustive list, and I’d be happy to chat more regarding your specific needs.
BUDGET MANAGEMENT 85%
ADVERTISING 96%
WEB STRATEGY 90%
DESIGN SOFTWARE 85%
EMPLOYEE DEVELOPMENT 85%
SOCIAL MEDIA MARKETING 94%
PROJECT MANAGEMENT 84%
MARKETING AUTOMATION 77%
GET IN TOUCH

Contact.

LET’S TALK.

Please reach out by using the form below.